Custom windows and doors quietly grab market

Custom windows and doors quietly grab market

With the improvement of living standards and the pursuit of quality of life, all kinds of customized products sprung from custom closet to a full house customization, personalization and comfort dramatically. And two years ago quietly into the Central Plains custom home market windows and doors industry, is increasingly a large-scale expansion of the tide, several major building materials market in Zhengzhou, everywhere, regardless of size or number of brands, has emerged as a trend of doubling every year.
Arrouk custom windows and doors

Recently, the reporter visited Zhengzhou high-end home market benchmark Redstar Arrouk doors found, in addition to the first floor hall focused on building more than a dozen custom windows and doors brands, stores on the second floor, third floor, 6th floor, there are more than a custom windows and doors brands set up shop. The same situation also occurred in Phoenix, more than 20 custom-branded storefront doors stores scattered in various floors. Early into the Central Plains, according to market high-end custom windows and doors Brand Hong Kong Branch QICHANG Petrus doors Feng Li introduced in 2012, when the brand has just come in, the whole market will Zhengzhou dozen customized storefront windows, but less than two years, the entire Zhengzhou high-end custom windows and doors market brands flocking ranking of all well-known brands to enter, and all from the original high-end products, the current high, medium and low-end products are plastic sheets for boat floor.

In the relative concentration of high-end custom windows and doors Redstar, deputy general manager Xu Juan has deep feelings, she told reporters, Redstar has been stationed in custom windows and doors from the initial several brands, on a yearly basis to the current more than 20, only in 2013, it increased by about 10. Because when the store doors and windows positioned as the custom class comedy set aside an area of ​​small, brand new only local conditions, they must attack, causing the current stores selling such products have multiple floors. Phoenix is ​​also the case thus made. According to Xu Juan, from the investment department stores reflect the situation of view, there are still a number of custom windows and doors brand presence in the queue.

       Survey: windows system caters to the comfort of home to pursue
       There needs to stimulate supply, is optimistic about the strong consumer demand and an optimistic outlook, with more professionals plunge into custom windows and doors market. Just last year, from flooring to switch into the custom window industry in Korea up windows and doors, general manager of wisdom said that with the improvement of living standards and the pursuit of quality of life, more and more people began to replace windows and doors must be included in the decoration items , energy, noise, noise canceling, dust, aesthetics, etc., are to meet the modern small home environment for the pursuit of comfort. For example, she, along with frequent fog and haze appeared, currently popular in high-end customers in the new air system, only the establishment of better conditions in the confined space basis. The traditional heating and cooling systems, the use of new doors and windows system, you can increase the air tightness and cold conductivity, so that more energy efficient balcony design wood floor.
        In analyzing the reasons for the sudden emergence of custom windows and doors, Xu Juan also said that from the early to the custom closet custom cabinets, doors and windows and then customize popular products, consumer requirements and comfort of personalized home space decision, especially The rise of the sun room, meet the modern enjoy life, the pursuit of nature-loving personality, for outdoor windows system is also a challenge, the original doors and windows have not been met, customization is inevitable.
        When reporters visited Beijing five years ago found a number of home stores, custom doors and windows system has become very popular here. Feng Li said the Central Plains customization windows home market consumer groups initially focused on returnees and in Beijing, Shanghai, Guangzhou and other cities have life experiences of people, seen or personally experienced, understanding the role of such products.

       Analysis: The herd is bound to bring the industry worries
       Dahe, held in April in charity feast put on large buy home appreciation events, Zhengzhou public on the set of a Miss Xiao doors, she said, by comparison with conventional doors and windows, doors and found just the rise of the current system is not only beautiful, but also There are many other features, hesitation, decided to replace the old balcony windows at home, but two balconies spend nearly 2 million or so working-class, she felt a little unbearable. She said that if the price of these products can be lower, will consider the room all the windows replaced.

      From high-end luxury consumption to the average consumer can accept, custom windows and doors market is undergoing a quiet change, according to Feng Li introduced, custom doors and windows from the high-end customer base toward the positive side, most of the past year alone more than 50,000 yuan, and now More concentrated under $ 30,000, but customers more than doubled in the past, it also shows that there are already a growing number of consumers are concerned about the doors and windows. Custom windows and doors from the current market brand pattern can also be seen in high-end products is increasing, about 2000 yuan / square meter of product is becoming mainstream cheap alternative to fence panels.

       When using a case to show the wisdom of the change in consumer attitudes, according to her about a month ago, I made many consumers to the store comparisons, I decided to just packed the family decided to replace all balcony windows, the client said, had to cheaper plans, the area outside of the store to find closure for a moment, who knows not the end of the decoration, the emergence of various quality problems, had to replace all before the end of the decoration.

      Custom windows and doors for the development of emerging markets, many industry insiders and reporters in communication, not without worries, various brands flocking, will inevitably lead to good and bad, because the industry is relatively unfamiliar, lack of expertise, consumers almost no ability to identify, The brand awareness is low, but also to some of the smaller brands rely on low prices to disrupt the market. Industry's future must be sufficient competition to Ebb Tide, gradually standardized.